The writers behind the 'Transformers' franchise are reportedly going to be putting their best foot forward in really embellishing the movie property in the next couple years by drawing inspiration and ideas from other major franchises.

Lead writer, Akiva Goldsman told Deadline that by employing popular models used by big movie properties (Marvel, Star Wars), he plans on making 'Transformers' a top competitor.

Goldsman explains:

"There is such reciprocity between TV and movies now, that we're borrowing this from TV. I got a taste of this from J.J. Abrams when I came in to write an episode of Fringe, and then Jeff Pinkner let me hang around for four years like the drunk uncle. The whole process of the story room was really delightful, and we are seeing it more in movies as this moves toward serialized storytelling.

"There are good rooms around town, including the Monsters Room at Universal, the Star Wars room, and of course, at Marvel. We're trying to beg, borrow and steal from the best of them, and gathered a group of folks interested in developing and broadening this franchise. There is a central corridor of movies that has been proceeding quite well, but our challenge will be to answer, where do we go from here?"

The writer also warns that movies and television won't be where it stops, as he really plans to dig into old Transformers lore and merchandise to build the franchise.

"We will look at the toys, the TV shows, the merchandise, everything that has been generated by Hasbro, from popular to forgotten iterations, and establish a mythological time line," Goldsman claims. "It has been designed with a lot of visual help, toys, robots, sketches and writers and artists. After that super saturation, the writers will figure out not one, but numerous films that will extend the universe."