Trending News|May 22, 2015 11:06 EDT
'Mad Men' News: Series' Creator Matthew Weiner Talks about Finale Final Scene
AMC's conclusion to the popular series 'Mad Men' closed a lot of doors, but left a lot open for speculation. Whether this was the series' creator, Matthew Weiner's intention or not is yet to be revealed, but a recent interview with EWÂ served to tie up some loose ends.
Overall, Weiner stated that he was very pleased with the finale. He said:
"I wanted it to feel like that there was a vision and a point to the entire thing, and I'm so happy that people stayed with it this long, and hopefully felt rewarded by that experience. I'm so pleased that people enjoyed it and seemed to enjoy it exactly as it was intended. You know, you can't get 100 percent approval rating-or you've done something dumb."
He goes on to speak on the Coke ad shown at the very end. Many fans thought the ad was some kind of ploy to trip up the viewers. Weiner refutes this:
"I did hear rumblings of people talking about the ad being corny, and it's a little bit disturbing to me ... The people who find that ad corny are probably experiencing a lot of life that way and they're missing out on something. Because five years [before that commercial ran], black people and white people couldn't even be in an ad together, and the idea that some enlightened state and not just co-option might have created something that is very pure-and yeah, there's soda in there with good feeling-but that ad, to me, it's the best ad ever made. ... I felt that that ad in particular was so much of its time. So beautiful, and I don't think as ... villainous as the snark of today thinks it is."
Weiner then went on to reveal his art of crafting the series finale:
"We try to be the audience. ... You want to be responsive to the audience but you really want to be true to the characters. ... The most sophisticated part of it is that you want to fool the audience in the sense that you want to surprise and delight them. You don't want to say, 'Gotcha!' Everything that's ever reverse engineered or planned out ... it's always a disaster. The rule that we sort of used is like, 'What would really happen?'"