Facebook users must have noticed a minor change in the social media company's brand logo. Though the change is trivial, barely recognizable, it bears a strong message, which speaks about the future.

A report in IB Times said that the objective of the company behind a new logo is to make it more engaging to the audience. In fact, the modification in the new logo is difficult to differentiate, as it is very similar to the old one. Precisely speaking, the new Facebook logo is relatively lighter, slimmer and looks more laid-back.

While the new logo is yet appear on the social media web site, the company's product designer Christophe Tauziet disclosed it on Twitter early on Wednesday.

According to Under Considerations, the blue wordmark logo on a white background remains unchanged along with the iconic "f" logo. However, what changes is the narrowing of each letter and the letter "a" has been modified from double-story to a single-story.

Defining the new Facebook logo, the publication explains, "The 'o's and 'e' are rounder, and the 'b' has a more customary stem. Basically, this is a perfectly acceptable wordmark, a sort of twenty-first-century Franklin Gothic for the millennial generation. It has a wonderful rhythm, and has been perfectly crafted - although the left part of the "e" seems slightly heavy - and it's very nicely kerned."

It is said that the new logo is created by Facebook's in-house design team in collaboration with well-known typeface designer, Eric Olson, who was also responsible for the original logo of the company.

Talking to Brand New magazine, Facebook Creative Director Josh Higgins said, "When Facebook's logo was first created in 2005, the company was just getting started and we wanted the logo to feel grown up and to be taken seriously. Now that we are established, we set out to modernize the logo to make it feel more friendly and approachable."